While globalization is in full swing and people are traveling more than ever, there is a parallel trend that calls for a need to know where products originate. An in so doing, Canada clearly stands out. That is why the timing of the “Bien fait ici | Well Made Here” program couldn’t be better; not only to stimulate the sale of domestic products, but also to support the sale of Canadian made products in external markets.
The Association des Consommateurs pour la Qualité dans la Construction (ACQC) has highlighted the launch of the Well Made Here program, a pan Canadian initiative of the Association québécoise de la quincaillerie et des matériaux de construction (AQMAT) and other banner partners.Read more
Competing hardware banners come together for the informative good of consumers and in support of products manufactured in Canada: a great industry first kicks off today
On October 30th there were none. Today, the count is 70 and soon there will be 100. We’re referring to the number of manufacturers duly signed-up for the « Well Made Here » program, borne as a result of a desire from the banners to better-inform citizens and bring forward hardware and building materials manufactured at plants in Canada. Read more
“Signed commitments from executives of six buying groups representing ten hardware banners, that’s one thing. The implementation of the program within these vast networks by their marketing and logistic teams is another; it worries me the most. The advent of « Well Made Here » has perturbed many professionals in their head offices, but each, without exception have replied “Present.” Of this, we can be proud!” Read more